How to Win the
Amazon Product Manager Interview

Updated: October 31, 2020
8 min read

In today’s article, we will take you one step (more like multiple steps!) closer to achieving your professional dreams by revealing everything you need to know about getting a Product Manager job at Amazon!

This e-commerce tech giant is growing like no other company. Therefore, it has recently made an extensive effort to recruit top talent to expand business and operations as much as possible!

Before we get into the recruitment details, let’s take a closer look at what a typical Amazon PM position requires.

What Does a Typical Amazon PM Job Posting Look Like?

Before starting your journey, the smartest thing to do is make sure you know your end goal.

In this case, it will be a Product Manager position at Amazon. We will give you the most objective and realistic view of what a typical PM role at Amazon involves and requires taking a closer look at a job posting.

As we advise with all companies, the most recent hiring announcements are made on the company website. So we went on to Amazon’s job site and and found a PM role.

Let’s start by taking a look at the “Key Responsibilities”:

This section gives us a general idea of what the job does daily and in the long run. The expectation for this role is basically to have someone lead the product development process from ideation to release, drive critical strategies to expand existing products, and observe and report KPIs to determine how the product is doing in the market.

The job posting also tells you that you will be expected to work with multiple stakeholders and directly report the product progress to the senior leadership.

We also underlined the keywords that you should familiarize with. These words have to be on your resume, cover letter, and most importantly, you have to use them during the interviews.

Now, let’s read the “Basic Qualifications”:

This part lists out what the company is looking for in a candidate. Other than the expected college degree or X years of experience, you can also expect some details about this job in particular.

In this case, we don’t see anything that pops out, but there are a couple of lines that hint at a potential interview question or two.

For instance, the posting clearly states that “SQL is required.” This means that you will most probably get a technical question about databases. So, learn your queries and databases!

They also emphasized prioritization, so it’s safe to assume that there will be a strategy question in the interview.

We have one last caveat before we jump into the interview process: Do NOT be discouraged by the number of years of experience required! This is just a number, and as long as you feel comfortable about your professional experience, it means nothing!

What Is the Interview Process and Timeline?

Amazon doesn’t have any official resources about this part, but we can figure out what the interview process looks like by doing more research.

The most reliable resource to understand the latest interviewing trends at a company is to go to Glassdoor and look up that specific company and position. Make sure you sort the interviews by most recent ones to know what the latest questions look like.

Here’s how Amazon interviews look like on Glassdoor:

While the questions might not be as accurate, you will get a good sense of the interview timeline. After analyzing the Product Manager entries for the last couple of years and referring to other critical, external resources, such as IGotAnOffer, here’s what a typical Amazon Product Manager Hiring Timeline looks like:

  1. Submit your application
  2. Initial HR Recruiter phone call
  3. Phone Screens with PMs (expect 1-2)
  4. Take-home exercise (might not be the case for all positions)
  5. On-site interview
  6. Hiring committee decision
  7. Congratulations, you got an offer!

How do You Get an Interview at Amazon?

The most conventional way of getting an interview at Amazon is through their careers site. You can apply by creating a profile, submitting your resume (link to the resume blog) and cover letter, and expecting a response from the recruiter if there was a match.

Given the intense competition for this role and Amazon, you might want to take your career hunt a step further by networking with a recruiter. 

This is a complicated and time-consuming process, so to do it the right way, make sure you watch our video and follow our proven strategy to get interviews at any FAANG or high-profile company:

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Question Type Breakdown

There are three common types of questions to focus on the Amazon Product Manager Interview. These are:

  • Behavioral questions
  • Strategy questions
  • Technical and Analysis Questions

Behavioral questions form an essential part of the interview. These questions go beyond a typical tell me about yourself and require you to relate your professional experiences to Amazon’s Leadership Principles. We will take a deeper dive into these principles and how do they show up in an interview in a minute.

Strategy questions are also important when it comes to assessing your ability to manage and strategize products. Looking at the Glassdoor responses, these questions will give you an example prompt and ask you about your approach.

Technical and Analysis questions these questions specifically assess how technical and well versed you are when it comes to acquiring and understanding KPIs. Given that Amazon is a software company, you are expected to have a good grip on technical concepts and product design.

Behavioral Questions

When it comes to behavioral questions, Amazon is very clear about what they expect you to know. Make sure you review their guide.

The key to answering their common behavioral questions is by incorporating Amazon’s Leadership Principles to your own responses. You are expected to demonstrate how well you align with these principles in the professional world.

Amazon’s Leadership Principles state the company’s vision when it comes to how they operate. It is the greatest demonstrator of the company culture, and therefore, every prospective employee is expected to know it.

Here are the 14 Leadership Principles that you need to know, along with a real interview question (found on Glassdoor):

Notice how most of them begin with “Tell me about a time…”

We cannot emphasize how vital these Leadership Principles are. Hiring Managers take them very seriously and expect you to know everything about them before entering the interview. 

Amazon’s official interview preparation page also suggests using the STAR method to answer any behavioral questions. Therefore, before the interview, make sure that you know this approach and have prepared your answers accordingly:

Strategy Questions

These questions assess your ability to develop a product roadmap and evaluate the risks/benefits of a potential product. Interviewers assess how familiar with Amazon’s products and business as well as your creativity and analytical thinking.

Here are a couple of sample questions we found on Glassdoor:

  • How would you determine the appropriate price and method to promote this ___________ product and why? 
  • Think of a new product or business for Amazon, and describe how you would decide to create the product and launch it. 
  • Tell me how to improve the current third-party seller registration process.

Technical Questions

Technical questions test your abilities to incorporate technology and quantitative methods into your decision making. Given that Amazon is a technology company with e-commerce and cloud as its core business, you should also expect to get questions that assess your understanding of web and cloud concepts.

You’ll be the bridge between the engineers and the senior leadership, so you should be an astute translator between the two entities.

Here are some common questions that our members received, as well as a few from Glassdoor:

  • Describe what you know about ACID transactions. (Databases)
  • What’s the difference between an API and an SDK? (Software concepts)

How Should I Prepare for the Amazon Product Manager Interview?

There are two phases of your preparation. The first phase is things to do before the interview.

The first item on your list should be making sure that your resume, cover letter, and LinkedIn profile are ready for the recruiter. You will need a Product Manager Resume to show the companies that you are professionally aligned with what they are looking for.

If you are not sure where to start writing your resume, make sure you check out our video:

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The second item is expanding your network and focusing on talking to more FAANG recruiters to increase your chances of getting a Product Manager interview at a high-profile company. Given the current competitive landscape, you will likely need a personal connection.

Please view our FAANG networking guide video suggested earlier above.

The second phase involves action items after receiving your interview request from Amazon.

The third item on your list should be reviewing your resume and preparing a personal pitch to highlight your previous experiences using Product Manager terminology.

Given Amazon’s strong emphasis on Leadership Values, you will also have to incorporate those aspects to ensure that your pitch entirely satisfies what the recruiter is looking for.

The fourth item is to get ready for case study questions and potentially take-home assignments.

The final item on your list should be familiarizing yourself with relevant technical concepts. While a Product Manager is not required to learn to program, they should know how things work from a technical perspective.

How Did Hiring Change After COVID-19?

Given the current conditions, it’s no surprise that hiring changed after COVID-19. Thankfully, Amazon is one of the few companies that did well economically during the pandemic and continued to expand.

The only thing that changed, however, is the way interviews are done. Since offices are closed at this point, the in-person aspect of the interviews is now virtual.

The world’s first professional career coaching service committed to helping aspiring and veteran product managers transition into the product manager job of their dreams. Product Gym’s online curriculum helps you get the job and then crush it while on the job.

Participants attend class every Saturday for six weeks in a program designed to help them master a number of technical and soft skills, including product launch, data science, UX, interviewing, whiteboarding, and pitching.

Members have access to Product Gym’s career support services and resources, including a member network, workshops, offer and salary negotiation training, and interview feedback.

We've landed 500+ people their dream PM job at top companies like: